atzian.com

Castura

Project: Casthura Skincare

Industry: Skincare / Beauty

Scope: Brand Identity, Packaging Design, Brand Messaging

Overview:

Overview: Casthura is a coastal-inspired skincare brand celebrating clean beauty, sun care, and beach-side rituals. The brand needed to convey softness, modern femininity, and a nature-connected elegance. We developed a minimalist yet radiant logo paired with calming typography and sun-kissed visuals. Our goal was to reflect Casthura’s core values: natural radiance, ethical care, and oceanic vitality—resulting in a brand that feels both luxurious and grounded in wellness.