atzian.com

Hummus

Project: Hummus – Mediterranean-Inspired Dip Packaging

Industry: Healthy Snacks / Dips

Scope: Packaging Design, Branding, Visual Storytelling

Overview:

Hummus is a brand offering fresh, flavorful Mediterranean-style hummus with a variety of unique blends. Our goal was to reflect freshness, authenticity, and global inspiration in the packaging. Using earthy tones, pattern-rich backdrops, and organic textures, we created a look that feels both wholesome and elevated. Ingredient illustrations and culturally inspired design elements emphasize the origin and care behind each recipe. The result is packaging that attracts health-focused consumers while celebrating Mediterranean culture and culinary tradition.